IBM Watson Health Begins To Take Shape

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IBM doesn’t build new units lightly, but last April it launched IBM Watson Health. Since that time the company has been busy buying companies including Merge Healthcare, forging partnerships with the likes of Apple, CVS and Johnson and Johnson, hiring a new General Manager and purchasing the unit’s new headquarters in Cambridge, MA.

That’s quite a bit of action in five months, but Steve Gold, CMO for Watson at IBM says the hope is to build a community around attacking the big problems in healthcare in the U.S. and around the world.

“It’s about how do we build a community among the various stakeholders in which all of them stand to gain by coming together and sharing information,” he said.

In that sense, it hopes to work the way the open source community approaches a problem. You build a community of like-minded people to work on a common goal, and as solutions develop, businesses grow around these projects and people make money. The underlying project is community driven, but that in itself drives new business models.

That has led to a series of moves designed to encourage that community to come together and that includes choosing Boston to be its headquarters. It’s not a coincidence IBM chose the Boston area. It has a strong life sciences focus along with world-class hospitals and colleges (including MIT and Harvard).

Read the full article: TechCrunch

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